Saudi Cargo was looking to elevate its presence beyond being just another logistics operator. While their operations spoke volumes in terms of scale and efficiency, the brand lacked a spatial and visual identity that matched its global stature. Employees worked in plain, uninspiring offices, and customer-facing touchpoints weren’t reflective of the company’s international reach or modern logistics expertise. The challenge was not just about design, but about creating an environment and identity that inspired confidence — internally among teams, and externally for clients.
Our solution focused on transforming everyday spaces into brand experiences. We reimagined Saudi Cargo’s offices with bold branding, impactful visuals, and storytelling walls that celebrated their network and heritage. This transformation was more than aesthetic; it gave employees a renewed sense of pride and turned clients’ visits into immersive experiences of trust and capability. Saudi Cargo’s brand now resonates in its spaces, showcasing a story of scale, reliability, and global ambition in a tangible, memorable way.
